Mary Ann has over 20 years of experience in high-tech marketing, brand management, and organizational development.  During her extensive career at Hewlett-Packard, Mary Ann directed large scale marketing initiatives from concept through implementation worldwide.   Her work with HP in the area of marketing development spans a wide range of roles that includes both B2B and B2C for all global businesses: printing, servers, support services.   Mary Ann brings a combination of real world marketing practice and deep experience in talent development that contributes to high impact change, particularly in established markets. 

Utilizing an integrated approach to development, Mary Ann led HP’s marketing workforce through a transformative change that optimized existing advantages and built strength in practice deficiencies.  These high impact changes are a result of a performance based development approach that begins with a robust, industry benchmarked assessment, followed by an integrated plan that incorporates practice and application into skill development.   Mary Ann draws insights from marketing diagnostic assessment data and then partners with marketing leadership to build a plan that targets key talent strategies.     Mary Ann’s partnership with marketing executives resulted in a practice that continues to deliver results across the company.  

A few notable achievements include:

• Customer insight based innovation frameworks that contributed to the introduction of the world’s first direct to Web connected printer
• The development of a new, global pricing model that addresses system level dynamics in a mature industry
• Introduced learning solutions into the marketing development portfolio that now supports an advanced level of customer relationship marketing and communication utilizing social networking platforms

Mary Ann holds an MBA from Northwestern University’s Kellogg Graduate School of Management with concentrations in marketing, and organizational design.   She earned her B.A. with an emphasis in business and psychology from Auburn University.